Case Studies

High‒impact growth campaigns

with proven results.

We’ve found success working with teams in nearly every industry, from early traction startups to large enterprises. Discover how we bring our services to life to drive lasting growth for our partners.

SOONA

Tackling Rising Acquisition Costs with an Ad Creative Testing Framework

1.4M

Increase in Impressions

45%

Increase in CRV

57%+

Increase in Total Sales

$200+

CPA

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Multiverse

Building an Inbound Pipeline in a New Region with Account-Based Marketing Principles

189%

Increase in MQLs in 6 months

22%

Decrease in monthly ad spend

38%

Increase in known account
engagement in the US

Nova Credit

Overcoming Regulatory Roadblocks by Reimagining Paid Media Strategies for Fintech

55%

Below Target CPA

72%

Increase in Total Conversions MoM

111%

Increase in Total Impressions MoM

299%

Increase in Conversions from Q4 → Q1*

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thnks

Scaling Results By Diversifying Channel Mix: Using Third-Party Data to Unlock Growth on Meta

23%

Increase in Lead → MQL Rate with Clearbit

16%

Increase in MQLs*

16%

Decrease in CPQL*

Koji

Proving ROI on YouTube Awareness Campaigns for a B2C SaaS Brand

70%

Increase in Total Users

52%

Increase in Total Sessions

81%

Increase in Organic Sign-Ups

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cabi

Validating a New DTC Revenue Stream for an Established Women’s Clothing Brand

68.5%

Increase in Total New Customers

66%

Increase in Revenue Share from New Customers

33%

Decrease in CAC

Palmetto

Developing an Inbound Pipeline to Scale Qualified B2B Leads for a Clean Energy Company

110%

Increase in New Customers

76%

Increase in Paid Sales Accepted Leads

54%

Increase in Total Leads Generated

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Acres

Scaling Campaigns that Generate High-Value Customers for a Fintech Software Company

272%

Increase in Active Monthly Subscriptions

45%

Increase in Premium Subscriber Growth in Month 1

31%

Increase in Lead to Premium Subscriber CVR in Three Months

starryai

Achieving a 50% Surge in Organic Traffic within 60 Days, Reducing Dependency on Paid Strategies

57%

Increase in non-branded clicks in 2 months

113k

ROI from targeted countries

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Rewiring America

Maximize ROI on Rewiring America’s Early Paid Advertising Efforts

Here’s how we supported Rewiring America: We helped them test and validate early paid advertising efforts by providing cross-functional support, including design, content creation, tracking, campaign management, and more.

Antica Farmacista

How Antica Farmacista Scaled Beyond Branded Search & Increased Paid Media ROAS by 20%

18%

Increase in revenue

32%

Growth in paid media-driven revenue

113k

Increase in paid media ROAS

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EXPLORE

Tackling critical challenges at every stage of the funnel.

CFOs ask CMOs to do more with less.

soona

We need to improve lead quality while scaling results.

Antica Farmacista

multiverse

Antica faracista

B2B

thnks

Palmetto

Identify top converting user flows, and optimize accordingly.

Nova Credit

Acres

We need to validate a new revenue stream.

Rewiring America

cabi

We need to prove the success of upper and midfunnel channels.

Koji

starryai

“I view our partnership with Tuff as more like an extension of my team. We strategize together, ask tough questions, examine the results, optimize – and it just keeps getting better. Exactly what I was looking for.”

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Brad Veach
VP of Marketing at Thnks

“What’s great about Tuff is that we’ve been guided by them to seek bolder results. Tuff has been great about being graceful with feedback while also making sure the insight that inspired an asset in the first place is still rooted in the data.”

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Rikin Diwan
Chief Growth Officer, soona

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