Resources – HAVIT GROWTH

Growth Resources

Get tips and advice on customer acquisition, tech, conversion rate optimization, performance creative, media and more.

GEO

GEO, AEO, and LLM SEO: How AI Is Reshaping Search (And What Brands Should Do About It)

We’re living in the AI era. From software and healthcare to data and other industries, AI is fueling technological disruption on a level unseen since the arrival of the personal…

Spencer Cappelli | June 13, 2025

GROWTH MARKETING

Fueling Growth: Performance-Based Marketing for Growth-Driven Organizations

Are you leading a growth-focused organization eager to boost your marketing outcomes? Whether you’re a high-growth startup, a mid-market business, or an enterprise managing multiple business units, marketing that drives…

Spencer Cappelli | June 13, 2025

GROWTH MARKETING

The 4 Essential Steps of Performance Marketing for Brands

In working with hundreds of brands — from startup to enterprise — over the last half decade, we’ve found brand growth strategies can usually be distilled into one of three…

Spencer Cappelli | June 13, 2025

Guides

Videos

Conducting A Content Inventory Audit With Quartiles (Free Template)

Google Optimize: The Skip-the-Dev Way To Increase Site Performance.

How Strategic is Your Ad Creative: A Guide to Measuring Success

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